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Building Added Value

Newest Articles Date Posted

Stop launching them after the demo!

We have always said that the secret to higher closing ratios is not through strong-arm tactics or tricks at the end of the process. The key to higher closing rates is in helping lead more people further in the buying process more often.


Nothing Happens until Something Sells

We have all heard that before and there is a lot of truth to it. Salespeople should feel good about their contribution to the dealership's overall success.


Building Added Value - Why should I buy here?

It is a question many buyers have. With all of the choices in the marketplace and even other locations that sell your brand it is a valid question: "Why should I buy here?" We created a defined step in the sales process that answers this question for the customer but that isn't all it does!