Education Centre
Welcome to our Education Centre. To find your topics of interest, use the search box to search by keyword or choose a category to view listed articles.
Newest Articles | Date Posted |
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Who's Next?Ask most salespeople: "what makes a good delivery for the customer?" and most will churn out the types of things that are on your delivery or collection checklist: |
18/05/2016 |
Ready to buy or ready to shop? |
20/04/2016 |
Good Times Bad HabitsGood Times Bad Habits |
08/03/2016 |
Are you torching your customer database or nurturing it?We get a lot of questions from dealerships who are starting to experience declining effectiveness with their direct marketing for invitation sales, behind the wall sales, or private sale events. When you dig into it a bit you soon find the answer. |
04/02/2016 |
Is your sales process still haunted by the ghost of Christmas past?A recurring theme we have seen all year long is the speed of change in buyer behavior. Almost everyone now does their research online and spends upwards of 11.5 hours on the activity. Customers visit fewer dealerships in person than ever - their short list is very short! |
24/12/2015 |