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SME# 4 Stereotyping

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What’s wrong with saying “all my customers…?” 

Learning Objectives:
Participants understand the trap stereotyping causes in our communication.
Participants become aware of their own preconceptions that limit their ability to understand and adapt to each customer as an individual.

Suggest to the group that: “We all have natural preconceptions about other people. We make assumptions and have stereotypes.”
“Today we are going to have a look at some of these stereotypes to see if they are valid or not.”

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